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Steve Ballmer, straight shooter

I can’t imagine anyone at Apple saying something similar in any circumstances, but Steve Ballmer cuts to the point: “At present, Microsoft has 14 retail stores and plans to open up to 75 more over the next three years, usually placing them as close as possible to Apple outlets. “Well, the traffic is going to be there, and we’ve got to beat them anyway,” Ballmer says with a shrug.”

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