Blog-savvy surfers in it for the sex:
In this week's Media Guy column for Advertising Age magazine, Dumenco contends that knowledge of the hippest, hottest blogs can increase hook-up opportunities and boost sexual attractiveness.
I must be reading the wrong blogs because even though I read over 600 of them, I think my sexual attractiveness is going down (and no, I didn't mean that as a pun but it is funny).